Business Advice 

Creating an office that complements your brand

JOHNWEST (10)

While it’s important to ensure that your office is comfortable and safe for your employees to work in, it’s also crucial that it complements your brand. Unless your workspace is befitting of your company’s ethos, you’ll struggle to impress not only your personnel, but your customers too. To find out what it takes to brand your space, here are a few helpful pointers.

The perfect layout

 How your office space is arranged can reveal a lot about you as a business. To ensure that you’re keeping your layout in line with your brand, it’s essential that you give this issue some careful thought. For instance, if you’re keen to make sure that your office has an open, contemporary vibe, you might want to consider adopting an open plan design. The lack of walls and partitions in this style of office means that your employees are able to communicate with each other easily, which in turn can help create a friendly buzz.

 Getting to grips with this type of office design can be tricky, so to ensure that you’re on the right track, you might benefit from enlisting the help of a professional like k2space.co.uk, that offer a space planning service. It provide accurate 3D renders to enable you to visualise a new office layout before you actually go ahead and start making changes.

Befitting furniture

 The pieces of furniture you choose can have a huge impact on the look and feel of your office, so if you want to keep your space in line with a specific vibe, you should take your time choosing these items. For example, if your business is a startup digital agency and you’re keen to come across as innovative and forward-thinking, you might find that furnishings like glass top desks and mesh style chairs are befitting of your brand. On the other hand, if you’re running a traditional family firm that’s been in business for many years, you may be more inclined to look for furniture with a more formal style, such as solid wood meeting tables.

A clever colour scheme

 Sticking to an appropriate colour scheme is an easy way to ensure your office decor is relevant to your brand. Simply looking at your company logo should give you the inspiration you need when it comes to choosing your palette. You could take the hues included in your logo and use these shades when you’re picking paint for your walls or choosing your carpet colour. Having your office decorated in line with your business’ brand will not only create an enjoyable, professional environment for your employees to work in, but it will also make a lasting impression on clients who visit your premises.

Creating an office that perfectly complements your brand and ethos isn’t as difficult as you might think, especially if you take suggestions like these into consideration.

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